Volume 15, Issue 6- November/December 2013

Customer Service
tips for quality service

Adding Some Spice to Business
by Carl Tompkins

As we’re in the midst of the National Football League season, I’ll appropriately throw in the phrase coined by the NFL Today Show team, “Come on man!” Let’s sit up and take charge of the recipe for business success and add some well needed spice. Make sure your cupboard has an adequate amount of each of the following spices and then use them in the prescribed amounts that follow:

Spice 1: Walk it Off
I’ve heard this phrase used often and while it generally has pertained to the instruction coaches give athletes who experience minor injuries, it applies as well to business. Basically, get off your rear end and take a brief walk to change things up. Better yet, take someone along on the walk around the block and solve a couple of business issues during a stroll that will re-energize you.

Spice 2: Good Deed
Regardless of the many perspectives on the subject of human spirituality, there is strong merit in people understanding that we are spiritual beings, which greatly separates us from the rest of the animal planet. As a consequence, when we deliver good deeds to others in need, we attain a very sustainable joy within ourselves that money cannot buy. This being the case, one of the most powerful ingredients toward business success is to be sure to deliver good deeds that focus on bettering the situation of those people that surround our companies. Pete Ochs, the founder of the Capital III Corp., refers to this effort as managing the “social capital” of an organization. The more that we do for others, the less time we have to worry about ourselves and such actions always improve the flavor of conducting business. Make sure to add at least full measure of “Good Deed” each day for someone who least expects it and you’re on your way to a champion’s recipe.

Spice 3: Win One
While there is a lot of truth in jest, I’ve attempted to be funny at times with certain people in management by claiming they only use half of their calculator—the subtraction and division button. I’m not into subtraction or division; these are very negative mathematical functions. Instead, I’m into addition and multiplication. Note that when you’re adding or multiplying, the numbers are always on the increase and never on the decrease.

The spice ingredient, “Win One,” tells us to add a new customer each day of our life in business. Get on the phone, or better yet, get in the car and go find a new customer. And don’t tell me that you don’t have time! Better stated, you merely have the wrong priorities in business. I guarantee you that there is a person that needs a great partner in the form of a glass shop within your market each day of your life. Simply find them and it’s not hard, nor do you have to look very far. For pity sake, the average glass shop gets 4.8 chances a day on the phone alone!

Spice 4: Lighten Up
I’ve come to really enjoy the tagline of my book “Winning at Business” which is, “Be funny and make money!” This to me says it all about business. We must enjoy what we do long before we concern ourselves with money. And having an enjoyable working environment is key to any business’ long term success. So, much of my teaching pertains to people having fun at what they do for a living and letting money be a byproduct of this behavior. Yes, there are times to be dead serious in business, but not as often as most management practices. So, each day lighten things up with a fun moment or event. The actual form of this ingredient comes in many ways; it can be the hanging of a new and comical picture in the office, it could be taking the time to share a funny story, or bringing in a plate of homemade cookies. So, add one dash of “Lighten Up” and watch the attitudes and business successes soar!

Spice 5: Thanks
I would be a fool not to conclude with the spice of “Thanks” in our recipe for business success. This basic ingredient is the one that we run out of the most often and oh how this sours the taste of business. Probably why we run out so often is that this is the ingredient requiring the largest measure. Everyone within your employment that you come into contact with each day deserves the attention of the head chef and requires confirmation that you’re paying attention to what’s going on in the kitchen. No matter how big or how small the thanks’ is, make it genuine and daily to all. Empty the cupboard of thanks each day because you have much more to be thankful for compared to the few things that you don’t!

Five spices added together in the amounts the recipe requires, bakes the best business success possible. Enjoy your award winning meal!

Carl Tompkins is the global marketing resources manager for SIKA Corp. in Madison Heights, Mich., and the author of Winning at Business. He is based in Spokane, Wash.

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