Volume 51, Issue 2 - February 2016

GANA Perspectives

The Star Connection
Get Ready for GANA’s Annual Conference in Palm Springs

by Erin Fletcher

In the golden age of Hollywood, studios required stars to follow the “two-hour” rule. From Charlie Chaplin to Clark Gable to Lucille Ball, Hollywood’s contracted darlings had to remain within two-hours driving distance from the studios so they could be ready for any last-minute video shoots. Palm Springs (at least without today’s traffic) fit the bill and soon earned the title of Hollywood’s playground. It became a hotbed for parties and a unique environment for rest and relaxation for movie stars, musicians and politicians.

The members of classic Hollywood were all about connections. Connecting to the right people in the industry could revolutionize one’s career. Some connections created extraordinary outcomes, such as Sammy Davis Jr.’s connection to the Rat Pack. At a time when segregation was the status quo in America, the friendship and connections made among Frank Sinatra, Dean Martin and Sammy Davis Jr. contributed to the forward motion of integration in the entertainment business and set an example for acceptance everywhere.

Positive Influence

Connections were important in Hollywood then and continue to be today. In fact, they’re an important part of any industry. That’s why the GANA Annual Conference in Palm Springs this March is a key event. This conference is the glass and glazing industry’s miniature Hollywood. It’s a chance to connect with the established and experienced industry veterans. And it’s your chance to connect to fellow peers who can help provide you with a fun, unique experience as you navigate a career in the industry.

This year’s annual conference is especially significant for creating new connections, as we are partnering with our friends at the Insulating Glazing Manufacturer’s Alliance. On Wednesday, March 2, 2016, the IGMA Technical Services Committee and the GANA Insulating Division will host a joint meeting in the morning. The meeting will be followed by mini golf in the afternoon and a classic Hollywood-themed joint reception in the evening. Participants are encouraged to channel their inner Hollywood star and come in costume. Dinner and dancing will be a part of the festivities.

The following days of the conference will feature meetings that represent GANA’s various divisions, committees and councils. These will offer presentations on trending topics and provide updates on critical codes and standards activity. Both members and non-members gain great value out of these activities.

Special Guests

This year the Energy Division meeting will feature a presenter who is considered a star in her own right. Heather Gadonniex, LEED AP BC&C, with the company thinkstep will present “The Why, How and Business Value of LCAs and EPDs.” She has more than a decade of expertise developing and leading international product marketing and development initiatives focused on sustainability and transparency for start-ups and large multinational organizations. Gadonniex has published many articles about creating and integrating corporate and product sustainability strategy, product transparency, and wrote The Complete Idiot’s Guide to Greening Your Business.

Another must-attend event will be the “Division Member of the Year” awards reception, where GANA will celebrate its own “stars.” We’ll recognize the committee members, chairpersons, publication volunteers and others who contribute greatly to GANA’s success and to the advancement of the industry.

Now is the time to capture the spirit of Hollywood and make connections that matter. There’s no better place to do it than in beautiful Palm Springs. Register today at glasswebsite.com.

the author

Erin Fletcher is the
director of marketing and communications for the Glass Association of North America in Topeka, Kan.

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